Despite the occasional controversies that sometimes involve Instagram, this social network remains one of the most popular today. The photo-sharing network has not only gained strength and space in online and offline media, but increasingly attracts the attention of companies, who are eyeing the business potential that Instagram offers.
However, as in all social media, before you see your sales leverage or your goals achieved, you need to build a loyal and preferably large audience. In the case of Instagram, you need to get more followers and likes.So, how can this be achieved? Here are some tips to help with that.
Connect other social networks
When you connect your Instagram account with other social networks, your contacts on them will see the photos and likely interactand follow you.
Go for popular hashtags
As with Twitter, Instagram users have a preference for certain hashtags, which can be checked in this site. The more you use these tags in your photos, the greater the chances of having your images discovered. Still, you should not use too many tags.
Use the most popular filters
As with hashtags, Instagram users have the habit of enjoying more photos with certain filter types. Here are the 10 most popular filters you can use, in order: no filter, Earlybird, X-Pro II, Hefe, Rise, Valencia, Amaro, Brannan, Lomo-fi, and Hudson.
Instagram users are fond of comments
If you want your images to have more likes and comments, you need to prioritize communication with other users. And before you do that, the first thing you need to understand is that people like comments more than likes.So, if you take a moment to comment on someone’s photo, that user will be much more likely to visit your profile and follow you.
Publish grouped photos
Grouped pictures tend to have 19.41% more likes and 22.4% more comments than simple photos which, by itself, is a great reason to go for them. They can be done with external apps, such as Diptic.